Media and digital strategy for public affairs
We help organisations build political capital and shape public policy
ABOUT US
We help public affairs and government relations professionals communicate more effectively across new and old media, in order to shape policy and build long-term political capital.
We understand politics and public affairs, and crucially, combine that with years of experience in strategic communications, including positioning, branding, messaging, and media, digital and social media strategy.
PEOPLE
PEOPLE
STEFFEN MOLLER
Founder & Chief Consultant
Steffen has for the past 12 years advised organisations in Brussels, London, and beyond on how to use strategic and creative communications to help meet their public affairs goals. He specialises in digital, social media, and campaigning for public affairs. Steffen’s clients have included Fortune 500 companies, trade associations, governments, non-profits, and European institutions.
SIMON TAYLOR
Senior Advisor for Media
Simon is an experienced and recognised journalist who has been in Brussels since 1995. Most recently, he worked at Mlex, the specialist regulatory risk news service, and before that at POLITICO and European Voice, where he was news editor. He has also worked for the Times, the Sunday Times and the Guardian and is a frequent commentator on EU affairs for broadcast media including the BBC.
DIANA ZAHARIA
Consultant
In 8 years in Brussels, Diana has worked on dozens of communications programmes and campaigns for industry, EU institutions, and a range of civil society organisations on some of the most urgent issues of our day, including healthcare, climate change, and tech. Her speciality is digital and social media applied to public affairs.
EXPERTISE & SERVICES
Public affairs is getting harder. Issues are increasingly politicised; more actors are getting involved.
We don’t do 'technical' public affairs or lobbying but can help organisations stand out in a crowded field. We advise them on how best to build reputation amongst all relevant political stakeholders via communication programmes delivered across old and new media.
Once a strategy is in place, we help organisations execute their public affairs strategies across the appropriate communications channels.
Sample deliverables:
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Media & influencer relations
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Content & production: copy, design & multimedia (e.g. video, infographics) & build (i.e. websites, mobile, apps)
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Paid media distribution: social media advertising, sponsored content and native advertising, search engine marketing
IMPLEMENTATION
STRATEGIC COUNSEL
Helping organisations understand how media and digital can help them meet their public affairs goals, and devising realistic and measurable strategies.
Sample deliverables:
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Communications strategy and messaging counsel, workshops and roadmaps
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Intelligence: polling, stakeholder analysis, social media audits, benchmarking, network analysis
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Content strategy: how to create content that 'sticks'
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Channel specific strategy: media, digital and social media
CONTACT US
Rue de l'Aurore 4
1000 Brussels
Belgium
+32 468 09 94 02
©2019 by Thejll/Møller
